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The Less You Reveal, The More They Can Wonder

By Humaira Ashraf — March 23, 2013

Time to bin the bikinis ladies. Or if you’ve never owned one before, then time to bin the thought that bikinis are better. They are totally overrated and actually a “cheap” and “disrespectful” item of clothing, according the oh-so-chic designer, Yves Saint Laurent.

Louis Reard’s invention of the bikini in 1946 created an outburst in women wanting to look sexy on the beach. But what was the whole whoo-haa about, really? This item of clothing (or lack of it actually) was invented by a man, to reveal as much body as possible, for a woman seeking attention. Well, did you know that 65% of men prefer women who do not use their skin as a means of attraction, according to Glamour Magazine. Not surprising actually, as according to the majority of 21st century fashion designer, it is so much more fashionable and feminine to dress modestly.

“What’s sexy about saying, ‘I’m here with my boobs out and a short skirt, have a look at everything I’ve got?’ My idea of sexy is that the less you reveal the more people can wonder.” ~ Emma Watson

I’m sure many women out there, just like me, truly miss the vintage photographs of women looking beautiful in full body suits on the beach, or in a full length kaftan in the glistening sun… I mean, I’m not going to lie – Marilyn Monroe’s beach suit was a step in the right direction! I mean, she was the woman who stated:

“You’re clothes should be tight enough to show you’re a woman, but loose enough to show you’re a Lady.” ~ Marilyn Monroe

Fine, it’s not quite 100% up to scratch and I really wouldn’t step into one of her suits – but it sure is a step in the right direction in order to preserve a woman’s dignity and still look gorgeous in the summer.

Top model and American heart-throb, Kim Kardashian, recently took a trip to Dubai with her mother and sparked a huge curiosity of her new fashion. Fair enough, she does want to hide her baby bump, but don’t you agree Kim looks so much prettier in this that her usual style?


kk kaftan


Kaftans do not only have to be worn at the beach and are a big hit this season. Harrods and Selfridges stores in London are predicting the biggest profit margin this summer due to Eid, Ramadan and summer being all at the same time. Kaftans can be found at a range of stores including:

Tojouri: a few hundred pounds
Asos: approx £40
Khaleeja Abaya: £50
Monsoon: £60

Similar to this, a brand knew women’s sport’s company, Couture Swim ‘n Sport have collaborated with the Parisian Brand Madame BK  to bring a new summer swim suit collection to the United States and Canada. The 100% “non-stick” full body swim suit comes as a three piece suit and provides 50+ UPF sun protection, what more could you ask for?

American fashionista from the Hijablog styled her suit like this:



I have to agree that swimming is not everyone’s cup of tea – there are so many other summer sports to look forward to this year. And the fashion world is changing for the better! If you can’t find the perfect outfit to suit your needs, then be confident to improvise!

As a gym-goer myself, I had a few teething issues at the beginning due to not finding the right headgear and suitable clothing. But after a good resilient search, I wear a black breathable headscarf, a white full sleeve skin, pink t-shirt and black aerobic trousers. Even as the only Muslim at the whole entire gym, I feel so comfortable and relaxed to work out and still feel modest and safe.

So, don’t be afraid of summer girlies! You can still have a perfect girls day out at the beach or to the tennis courts in your own modest style. Be creative, be free and be happy.


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About Author

Humaira is a full-time student, part-time photographer, regular writer and all round happy soul. She likes to live life to the full and works on various other projects including running her own blog and contributing to other publications. She will be bringing us the latest from the world of fashion and style, particularly under the new revolution of Islamic influence on 21st century vogue. Stay tuned to read all her articles!

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